Web Analytics
Have you measured your organic growth lately?
The best way to improve customer’s experience is using the opportunities, provided by hundreds of custom web analytics metrics, brandmetrics, buzzmetrics and even usability biometrics.
Our web experts will work with your tools or help you select and integrate a new one – behavioral, clickstream or competition watch analysis, following best industry practices to leverage your brand strategy with cutting-edge innovation tools (such as Google Analytics, Omniture, WebTrends, ClickTracks or HBX).
We are constantly looking for new ways to improve the tracked organic and PPC analytics data, developing custom filters that show the exact Search Terms that triggered relevant and high-quality traffic. This data allows us to fine-tune your website and campaigns and increase your conversion rate in real time. To understand the “why” of visitors’ visit, we do additional on-page analysis and online surveys to capture any non-commercial or commercial intent.
BrandBuild shows you the most relevant and efficient keywords for your website, the best ROI for search engine traffic and pay-per-click traffic, as well as which channels generate your best leads.
From referral visits and top content views to search engines terms and conversion funnels – the report is easy to understand and interpret, so that you receive a realistic vision for future improvements.
featured brandbuild tool
1.How many people are coming to your website?
2.Where they came from and what piqued their interest?
3.What we want them to do and what did they actually do?
Amateurs GUESS. We have to KNOW.
