Logisoft new corporate identity & website LogiSoft holds one of the leading positions in the field of industrial automation in South-Eastern Europe. We approached their Rebranding strategy with the respect, due to a company created back in infamous socialistic times and survived the many economical and political changes during the years until today. With our help Logisoft now is expanding Europe-wide, earning recognition and acknowledgment among market leaders, attracting new leads and holding well deserved recommendations and awards from its clients. Read More →

PlayBox Technology is the #1 International ‘TV Channel in a Box’ manufacturer. With more than 7,500 TV Channels powered by PlayBox Technology in over 100 countries, they are easily recognized as a Top brand in their industry. After they approached Brandbuild a year ago, their web-site was developed in a completely new way, using iDECS CMS system, powered by DECART. Revamping the inner and outer structure, rewriting the content, using customized Top-brand SEO strategy and top Google ranking tools were the main steps Brandbuild took in order for PlayBox to become... [Read more]

One of our brand strategy clients – ZwyerCaviar, won the Best New Brand European Luxury Award 2009. We are proud to announce this huge success of the brand, powered with Brandbuild’s web branding strategy, an iDECS CMS-driven website by DECART, a blog, powered by WordPress, and our top Google ranking campaign, which brought the site and its blog to Google top3 in just 70 days. The Luxuria Brand Awards are presented annually and are sponsored by CNN, Amex, The wall Street Journal and Centurion Magazine.  Read More →

Even though branding is comparatively modern concept, its’ roots go back dozen of centuries ago. The word derives probably from the Old Norse brandr, meaning “to burn” and illustrating the way livestock was marked to show its ownership. There are some archeological finds showing wine marks as labels on earth jars in ancient Pompeii. We can see potter’s mark in finds from many early time’s countries like China, India, and Rome. Other lexicological sources show that in old English “brand” meant “sword”. Many of us have read about the famous branding... [Read more]

The BrandBuild™ Platform is the way to gain competitive advantage for our customers. Mapping the route and mastering the right brand tools on the way there is our specialty. Having the best consultants and enjoying the view from the top is our clients’ privilege. BrandBuild – all the way to the top in 6 months Read More →